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Friday Laugh: Dove’s Marketing Skills Are On Point

https://www.youtube.com/watch?feature=player_embedded&v=CL-irMyFalY
This French commercial for Dove Men’s Shampoo is the epitome of great advertising.

Not only does it make you laugh, but it markets the product perfectly, at the same time.

Knowing your audience, staying away from bombarding them with boring facts they don’t care about, and leveraging humor in an effective manner are all ingredients to a recipe for advertising success. Take notes!

 

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