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How CRM Apps Transform Your Small Business

How CRM Apps Transform Your Small Business

If you really want to take your company from small business to sales powerhouse, consider using a customer relationship management (CRM) application.

Apps like Salesforce and Hub Spot can increase your sales, forecast accuracy and sales productivity because they help keep your business organized and allow you to focus on your customers.

Think about how much more efficient and streamlined your business would be if you could put all of your customer data, your email, your lead generation, your task management and even your social into one place.  It decreases your search time, increases your productivity and helps take your business to the next level.

Here are some other benefits of CRM apps:

  1. Compiles customer data instantly and delivers this in an easy-to-read form
  2. Tracks and manages leads through monitoring social media channels
  3. Tracking social media conversation and using social to gather info about customers (for instance, monitoring keywords and following users who search and/or use those keywords which are relevant to your business)
  4. Task management
  5. Organize all contacts

You know, running a small business involves so many behind-the-scenes steps in order to manage it well, that sometimes you lose sight of what is really important: your customer. Make no mistake, these things are of the utmost importance- they help you to grow and mange your leads. But you can take some of the guesswork out of it by utilizing a CRM app.

 

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