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5 Ways to Minimize Employee Turnover

By  Michael Rolph

Date  September 22, 2013

In  Internet Marketing,
Strategy & Planning

It’s a straightforward formula: happy employees create a better business. Although many employers typically only consider the “conventional” methods to keeping their staff content (think vacation time, bonuses, promotions, etc.), there are a myriad of nuanced factors that have an …

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Learn the Best Times to Post on Facebook and Twitter

By  Michael Rolph

Date  July 19, 2013

In  Internet Marketing,
Strategy & Planning

If you’re posting on social media during the wrong times, you could be losing valuable traffic – and sales!

Your post times can mean the difference in sales, subscriptions, or sign-ups – and that’s never a good thing.

Get the …

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Friday Laugh: Dove’s Marketing Skills Are On Point

By  Michael Rolph

Date  June 21, 2013

In  Internet Marketing,
Strategy & Planning

https://www.youtube.com/watch?feature=player_embedded&v=CL-irMyFalY
This French commercial for Dove Men’s Shampoo is the epitome of great advertising.

Not only does it make you laugh, but it markets the product perfectly, at the same time.

Knowing your audience, staying away from bombarding them with …

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Venturing Into New Markets: One Online Retailer’s Journey

By  Michael Rolph

Date  May 27, 2013

In  Internet Marketing,
Strategy & Planning

new-markets-online-marketing

Jane Walter, OrganicKidz founder and president, created a stainless steel baby bottle in 2008 as a toxin-free, environmentally friendly alternative to plastic bottles.

Since it’s debut, OrganicKidz has seen tens of thousands of sales and even grabbed Oprah Winfrey’s attention. …

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7 Steps to Marketing Your Small Business with Social Media Like a Pro

By  Michael Rolph

Date  April 9, 2013

In  Internet Marketing,
Strategy & Planning

social-media-marketingMany small business owners aren’t sure how social media can help their business grow, or have a vague idea and want to know more. Before you start seeing results from your social media efforts, you’ll want to follow these seven …

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7 Steps to Marketing Your Small Business with Social Media Like a Pro

By  Michael Rolph

Date  April 9, 2013

In  Internet Marketing,
Strategy & Planning

social-media-marketingMany small business owners aren’t sure how social media can help their business grow, or have a vague idea and want to know more. Before you start seeing results from your social media efforts, you’ll want to follow these seven …

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3 Ways to Strengthen Your Marketing Tactics on Facebook

By  Michael Rolph

Date  April 4, 2013

In  Internet Marketing,
Strategy & Planning

internet-marketing-facebookWhen it comes to marketing on Facebook, making sure you’re branding yourself correctly is vital. You want to have the right level of engagement, while not appearing too pushy or over the top.

To start improving your engagement process, take

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Perfect Print Advertising: A Burger Delivery Service That’ll Make Your Mouth Water

By  

Date  March 25, 2013

In  Internet Marketing,
Strategy & Planning

fun-burger

Awesome print ad we discovered on Serial Thriller. We give this late-night burger delivery service an A+ in Advertising!


Related Post: A Clever Play on Words Plus Flawless Design = Design Perfection


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Amusing Advertising: Cleaning Lady Mayhem

By  Michael Rolph

Date  March 16, 2013

In  Internet Marketing,
Strategy & Planning

The Allstate commercials never disappoint and this clever ad is no different.…

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Sales Idea: Say No to Corporate Gobbledygook

By  Michael Rolph

Date  March 14, 2013

In  Internet Marketing,
Strategy & Planning

These are terms and phrases that have been overused to the point of making them useless. Avoid the following terms:

  • Next Generation
  • Flexible
  • Robust
  • Scalable
  • Easy to use
  • Cutting edge
  • Ground-breaking
  • Best of breed
  • Mission critical

It’s hard not to …

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