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Technology on the Brink: Concrete that Fixes Itself

By  Michael Rolph

Date  February 22, 2013

In  Fun

fun-concrete

An amazing new type of concrete has been developed that’s actually able to repair itself when exposed to the sunlight. How does it do it? The concrete is glazed with a coating that contains micro-capsules that “melt” into the cracks …

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Sales Idea: Leverage Newsjacking

By  Michael Rolph

Date  February 21, 2013

In  Internet Marketing,
Strategy & Planning

Anything that’s “buzzworthy” creates high demand. By aligning a business offer with “what’s hot,” you’ll greatly increase your sales. Also, being able to create an offer for something that doesn’t have much competition yet instantly gives you an edge.

For …

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Sacramento Raises Hundreds of Millions for Science, Museums

By  Michael Rolph

Date  February 20, 2013

In  Sacramento News

Despite the economic hardships, a new proposal to raise more than $300 million for Sacramento-area science centers, museums, and arts venues is making positive ground.

This would be a significant amount of money for Sacramento, especially with its reputation for …

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Facts & Figures: 86% of Users Are Annoyed with Creating New Website Accounts

By  Michael Rolph

Date  February 19, 2013

In  Internet Marketing,
Social Media

86% of users say that the need to create a login account with new websites bothers them.

Websites that use a social sign-in feature (the ability to sign up by logging into social platforms like Facebook, Google, etc.) see much …

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Smart Web Design: Intergalactic Excellence with UniverSeries

By  Michael Rolph

Date  February 18, 2013

In  Logo & Identity Design,
Web Design

web-design-universeries

This is one you truly have to see to appreciate.

Aside from the interactive aspect of this brilliantly designed website; the concept, contrasting colors, and simple menu navigation are all put together for a top-notch piece of web design that …

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Incredible Architecture: Sweden’s Ice Hotel

By  Michael Rolph

Date  February 15, 2013

In  Fun

Take a look at this beautiful ice hotel in northern Sweden. In total, it has 47 rooms and is the world’s oldest hotel constructed from ice.

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The walls are embellished …

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Sales Idea: The Band Wagon Effect

By  Michael Rolph

Date  February 14, 2013

In  Internet Marketing,
Strategy & Planning

Create offers that show people others are joining. It’s natural instinct to want to be a part of something that others are. Show viewers how great your offer is by mentioning the number of other people who are taking part: …

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Mayor Looks to Local Owners to Buy Sacramento Kings

By  Michael Rolph

Date  February 13, 2013

In  Sacramento News

In order to keep the Sacramento Kings from moving to Seattle, Mayor Kevin Johnson is on a 6-week manhunt to keep them playing locally. The mayor is seeking potential ownership in interested locals to keep the Kings in Sacramento and …

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Facts & Figures: 52% of Users Unlike Brand Pages

By  Michael Rolph

Date  February 12, 2013

In  Internet Marketing,
Social Media

According to Facebook stats, 52% of users “unlike” a brand page because of repetitive and boring posts. In order to stay relative to your audience, mix it up a bit. Publish posts that are engaging and interactive. Learn to develop …

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Smart Web Design: Modern Perfection with Uncrate

By  Michael Rolph

Date  February 11, 2013

In  Internet Marketing,
Web Design

What makes Uncrate’s web design so great is the importance it places on simplicity.

From its clean menu layout, to its contrasting colors, to its bold lettering and use of negative space, Uncrate achieved a website layout that most companies …

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