It seems that by now, almost everyone is familiar with popular social media. While social media is a great medium, it is most effective for business when utilized with strategy and purpose. Content that is produced through social media has …
It seems that by now, almost everyone is familiar with popular social media. While social media is a great medium, it is most effective for business when utilized with strategy and purpose. Content that is produced through social media has …
Social good organizations are known for putting people and causes first- and that is definitely something to be proud of.
When utilizing social media for social enterprise, companies often rely too much on marketing and promotion without creating meaningful conversations …
Wheel Media loves working with startups to shape strategy, build their brand and create websites. Here’s a few tips we’ve shared with clients for creating a business plan:
When formulating an initial business plan for your new venture, there are …
Today is Giving Tuesday- the day when we are challenged to give and share with those locally and worldwide who could use a little help. The holidays are a great time to give to non-profit organizations that not only pull …
If content marketing isn’t part of your marketing strategy, then we’d definitely encourage you to consider it.
What’s content marketing? It might be easiest to define it by explaining what it’s not. Without content marketing, a company might have a …
“Crowdfunding” is the process of raising money by via small contributions from individuals, as opposed to a more traditional funding process like you’d see in the venture capital world. To give a quick example, imagine you have an idea for …
No matter where nonprofits operate they are known for lending a helping hand to those in need. While many focus on specific challenges such as homelessness or literacy, others branch out to help anywhere a need exists. Although nonprofits lend …
Nonprofits, it’s time to dust off that “create a blog” to-do that’s been sitting at the bottom of your checklist.
According to a study conducted by the Content Marketing Institute, 65% of nonprofits are producing more content than they …
Trying to get more traffic for your site by buying links and investing in ads is costly and doesn’t guarantee a good conversion rate, especially if you don’t have already a strong reputation in your market. A cheaper, more effective …