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Facts & Figures: 86% of Users Are Annoyed with Creating New Website Accounts

By  

Date  February 19, 2013

In  Internet Marketing,
Social Media

86% of users say that the need to create a login account with new websites bothers them.

Websites that use a social sign-in feature (the ability to sign up by logging into social platforms like Facebook, Google, etc.) see much …

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Sales Idea: The Band Wagon Effect

By  Michael Rolph

Date  February 14, 2013

In  Internet Marketing,
Social Media

Create offers that show people others are joining. It’s natural instinct to want to be a part of something that others are. Show viewers how great your offer is by mentioning the number of other people who are taking part: …

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Facts & Figures: 52% of Users Unlike Brand Pages

By  Michael Rolph

Date  February 12, 2013

In  Internet Marketing,
Social Media

According to Facebook stats, 52% of users “unlike” a brand page because of repetitive and boring posts. In order to stay relative to your audience, mix it up a bit. Publish posts that are engaging and interactive. Learn to develop …

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Smart Web Design: Modern Perfection with Uncrate

By  Michael Rolph

Date  February 11, 2013

In  Internet Marketing,
Social Media

What makes Uncrate’s web design so great is the importance it places on simplicity.

From its clean menu layout, to its contrasting colors, to its bold lettering and use of negative space, Uncrate achieved a website layout that most companies …

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Sales Idea: Use the Element of Scarcity

By  Michael Rolph

Date  February 7, 2013

In  Internet Marketing,
Social Media

When visitors see your offer, you want to convey a sense of urgency. To get your audience to take action, create offers that have an “element of scarcity.”

  • Limited Time Offers
  • Limited Quantity Offers
  • Combination of Both

By using the …

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Social Media Perfection: Oreo’s Brilliant Super Bowl Tweet

By  Michael Rolph

Date  February 5, 2013

In  Internet Marketing,
Social Media

With the power out for a full 30 minutes during the Super Bowl this Sunday, Oreo came up with a quickly put together ad that demonstrated they had truly mastered the art of social media marketing. Brilliant on-the-spot advertising.…

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A Simple Trick to Increase Your CTA Conversions

By  Michael Rolph

Date  January 31, 2013

In  Internet Marketing,
Social Media

To see your Call to Action conversion rate skyrocket, place your CTA ABOVE the fold – the line on your website where viewers have to begin scrolling to see more. Only 50% of your traffic will see ads placed below …

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5 Simple Ways to Get More Facebook Page Likes

By  

Date  January 29, 2013

In  Internet Marketing,
Social Media

Are you having a hard time getting more likes for your Facebook business page? Getting likes is easier than you think.

Here are five easy ways to get people to “Like” you:

1. Create Facebook ads.

2. Exchange a coupon …

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Smart Print Design: Bacardi Flaunts Its Advertising Prowess

By  

Date  January 28, 2013

In  Internet Marketing,
Social Media

Now this is top-notch print design. Sexy, sleek, and elegant. Bacardi understands the powerful effect of simplicity, and this ad shows it. Great find on Ads of the World.…

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